It is getting difficult day by day to make ads on social networks. Even big-timer Google is facing a hard time although it controls a lot of the inventory on MySpace. Another ad network for social applications on Facebook called Lookery is also renewing a promotion. The new promotion will offer 15 cents per thousand page impressions to application developers who signup. That means 7.5 cents per thousand ad impression. The same network in January was offering 12.5 cents per ad impression. This shows it has cut down its rates to nearly half.

Tags: facebook, facebook applications

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